How do you become a hero? In combat heroes are made because of someone’s courage to face peril, in order to protect others.
In business, things are slightly different. Courage and determination are required, but few will risk their physical lives, though they may become victimized for standing against corruption. Heroes in business are creative innovators, who are not willing to settle for the status quo. They want more. More profits for the company. Better morale among employees. Heroes are constantly looking for ways to improve and become distinctive.
Branding is a current buzz term, which encourages business to become identifiable via logo or style. Heroes simply are different, because they are willing to go beyond the typical. Industries are formed because someone is willing to do what others avoid. Heroes believe in serving others rather then destroying people just to get ahead. Heroes are promoted by their piers and customers, because they work hard and meeting promised deadlines, even when it requires putting in long hours. You may be disappointed when they say NO to your deadline, because they know they will not be able to meet it; but you will love them for being honest and proposing a new delivery date, which they will meet.
Heroes do not leave customers wondering what happened. If they are delayed by problems with a supplier, they will notify you of the potential problem. Heroes are honest, and their customers, employers and employees honor them for it.
Our world needs more heroes. Are you willing to pay the price to earn the title of Hero?
Ken Bear Cole
A Second Look Business Consulting LLC
